Korean drama ‘Goblin’ styles sweeping fashion industry – The fashion appearing on tvN’s recent hit drama “Guardian: The Lonely and Great God”, also widely known as “Goblin” has been drawing attention, especially the outfits worn by Gong Yoo and Lee Dong-wook.
Gong Yoo, a model-turned-actor, has shown a keen sense of style since he starred in “The 1st Shop of Coffee Prince” in 2007. These days, he is setting fashion trends with the oversized coats he wears as the goblin Kim Shin in “Guardian.”
One item that has drawn attention is a coat from Lanvin Paris’ 2016 fall-winter collection, which he wore in the third episode of the show. It costs over 4 million won ($3310), but it has already become difficult to find it in stores here.
Other coats that he has worn on the show include those from the latest collections of high-end luxury brands such as Givenchy, Burberry and Tom Ford. Some of them have not even been officially launched in Korea yet. Still, the popularity of these coats shows no sign of slowing down.
Meanwhile, Lee, who plays Grim Reaper Kim in the drama, has been donning all-black suits on the show. Unlike his co-star, his outfits are mostly by young designer brands. Lee’s stylist Nam Ju-hui said, “The items are not difficult to find, but still give off an exceptional vibe.”
“Though his role is Grim Reaper, his fashion is not always so somber, which has led to many fashion brands trying to sponsor him,” added Nam.